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ANTI-HEROS ARE THE GOOD GUYS. RIGHT?
Anything Ironman, Wonder Woman, and Deadpool can do, a hacker with a mobile phone can do better. In an age where movies about superheroes with fake superpowers reign, we decided to show off the real, terrifying, powers a simple mobile phone can do in the hands of someone who knows how to use it.
For the return of the Watch Dogs franchise, we launched this TV spot featuring the hit song Little Bit of This by Vince Staples on NBA Opening Night.
It received a 95% favorability rating and over 3.8M views on YouTube, leading to over 10 million copies sold worldwide.
FUN FACT
We shot all the motion capture in an old World War II bunker, cut into the hillside on the outskirts of Warsaw. And we wanted to shoot in Santa Monica. What were we thinking?
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